In Nigerian parlance, ‘sef’ is used when you want to know why people decide to even bother about certain concepts or actions or make certain moves. So for those of you who went to your brand adviser or digital marketing expert or branding company and you were told to...
What is a Brand? If you ever bought a product or had to sell one, you must have at one time or another heard about the word “Brand” there seems to be so much noise about it, so I am sure you must have wondered what it means. Let’s first of all start with a few things...
If you’re reading this, it means you have gotten a website already. Well clap for yourself, but just for those who haven’t yet gotten themselves a website yet and are still wondering why even bother, well, read our post here. Moving on, so you took the big step, you...
Wait, wait, wait. Hold up a second. So you are probably very active on Instagram, Twitter and Snapchat. Maybe you even got an active Facebook page or group and then you think – ‘what the heck, I don’t really need a website when I can take all my online activities to...
Hello class, if you’ve made it this far into our posts, then it means you are really committed to making your brand more effective and for that we commend you. This is the next phase of your journey, so without much ado, welcome to the world of digital marketing. Come...
